While it is a fact that some self-taught folks seem just to be born with a special gift, it is also a truth that most of us have to put in a lot of hard work to excel at what we wish.
Continue reading Self-taught unicorns vs regular amazing humansTag: design
Rebranding projects to unlock business value.
Rebranding projects are much more than facelift exercises. As with any design project, they can significantly benefit the business strategy.
Executing a rebranding initiative demands meticulous preparation, a substantial investment, and accurate comprehension of the potential ROI. The risks and benefits of a rebranding project must be carefully evaluated. Organisations can easily stumble into unexpected complexity when facing these projects. The delta between PROs and CONs can create critical friction between business departments and overcast the expected return on investment (ROI).
According to my experience, when a rebranding project starts, the collaboration between departments is crucial to list all the problems and focus on what will unleash more business potential. Afterwards, the coordination among departments concerning its implementation can make a difference in determining its success.
I’ve listed the topics that can help evaluate the risk of embarking on a rebranding project and better foresee the business value it could unlock for the organisation.
Continue reading Rebranding projects to unlock business value.
Hiring a designer! Lessons learned and changes for next time.
Hiring talent is an exciting adventure and, at the same time, a tremendous journey!
Continue reading Hiring a designer! Lessons learned and changes for next time.
THE GREAT BLUFF OF THE DESIGN SYSTEMS
TLDR – The Great Bluff of the Design Systems
Nowadays, talking about design systems (DSs) within the digital industry is very trendy. The definition of this deliverable as the “single source of truth for an organisation to design its products” sets expectation levels within the insiders’ community impressively high. But I feel all that glitters is not gold.
Continue reading THE GREAT BLUFF OF THE DESIGN SYSTEMSProduct Design – How can design help the Financial Inclusion to grow?
Financial inclusion is a key enabler to reducing poverty and boosting prosperity.
Financial inclusion means that individuals and businesses have access to useful and affordable financial products and services that meet their needs – transactions, payments, savings, credit and insurance – delivered in a responsible and sustainable way.
Digital financial technology, or “fintech,” and particularly the global spread of mobile phones, has facilitated expanding access to financial services to hard-to-reach populations and small businesses at low cost and risk
Source: http://www.worldbank.org/en/topic/financialinclusion/overview