I attended the UX Camp in Zurich and will share what I learned and discovered and all my takeovers. In the next few paragraphs, I’ll share my perspective on the value of attending design conferences and highlight how attending conferences can unlock business value.
Continue reading UX CAMP 2016 ZURICH, MY TAKEOVERSTag: design
HOW TO FIND A UX DESIGNER THAT FITS YOUR TEAM
If you think the hard part of the UX designer hiring process is identifying the ideal candidate, you will change your mind at the end of this article.
The hardest part of the UX designer recruiting process is when the team members and the new resource have to talk to each other and decide whether they can work together.
Continue reading HOW TO FIND A UX DESIGNER THAT FITS YOUR TEAMLEAVING RICARDO.CH
TLDR – Leaving Ricardo.ch
New year, new job and new User Experience challenges.
Yesterday was my last day at Ricardo AG.
In the last couple of years, my colleagues and I have worked to design the user experience for the responsive versions of ricardo.ch and autoricardo.ch. My role was leading this project in terms of UX. It was a great chance and a massive collection of challenges.
Zug-Sunset from Luigi on Vimeo.
Continue reading LEAVING RICARDO.CHZERO RESULTS PAGE, A FRESH RESTART FOR A GREAT USER EXPERIENCE
How can we help users to restart their journey from the Zero results page (aka ZRP)? Like in “real life”, it’s not so easy to find what we’re looking for. When we get lost and/or perform wrong actions, it’s common to have the “dead spot” syndrome.

Continue reading ZERO RESULTS PAGE, A FRESH RESTART FOR A GREAT USER EXPERIENCE
WEB FORMS AND UX
Web forms are the entry point to the most complex interaction patterns of modern digital experiences. In the next few paragraphs, I’ll share my experience on the value of investing time in designing user-friendly web forms. I will pinpoint the potential pitfalls of underestimating this task and explain how web forms can unlock business value.
Continue reading WEB FORMS AND UX