Ciao!
It’s amazing to see you on Dopamino. I created this website to articulate and share my vision of the design that unlocks business value.

The exercise of linking my design practice’s vision to a list of principles, shaped my career path as a designer in the digital industry and developed as a human being.

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DOPAMINO’S LATEST POST

Retrospective sessions are often gruelling—an honest, sometimes uncomfortable look back at what worked, what didn’t, and why.

For me, they’re a bit more challenging because I tend to break many of the conventional rules surrounding agility and scope. In fact, I’ve turned this process into something far more personal: a chance for self-reflection.

At the start of 2024, I set out with a clear focus on three areas: mastering design quality, improving delegation, and honing my strategic planning skills. As the year unfolds, I’ve realized how much these areas are intertwined with delivering a design that truly unlocks business value.

In the next few paragraphs, I’ll take you through my journey, the lessons I’ve learned, and the challenges that have shaped my understanding of what it takes to create impactful, value-driven design.

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