February 1st marked my first three months as the Head of Experience Design at Vorwerk International. I am thrilled and honoured to have been allowed to lead this fantastic team. At the same time, there were many challenges, successes, and lessons learned along the journey.
1st of March marks my first 3 months as a Senior Manager User Experience at Vorwerk International. I jumped into this new role for the company that has been delivering top-notch devices for more than 130 years, and in the last 60 years, the best-in-class kitchen robots and vacuum cleaners. In 3 months, I have started to figure out how to deliver successful experiences related to two of the key tasks for many of us: feeding our beloved ones with delicious and healthy food and making the environment where we live healthy and clean.
After three years, I decided to leave Avaloq. The most important lesson I learnt from this experience is that if you want to build trust among your co-workers and managers, you should start by demystifying the design process.
Dopo tre anni ho deciso di lasciare Avaloq. La cosa più importante che ho imparato da questa esperienza e’ che, come progettista, se vuoi costruire un rapporto di fiducia con i tuoi colleghi e con i tuoi manager devi demistificare il processo di progettazione.
A few days ago I stumbled on a Luke Wroblewski’s infographic (Fig 1.1) showing mobile phones usage evolution. The graph shows that the main device feature (voice calls) is almost unused. In fact, the title of his post was “When will we stop calling them phones?”